Targeting Newspapers and Efficiency †Free Samples to Students

Question: Discuss about the Targeting Newspapers and Efficiency. Answer: Introduction: A market entry is a strategy which has been planned by organization regarding delivering services or goods in target market. It is an element to enter in a new market or manage contracts. Segmentation, targeting and positioning is considered as strategic approach in modern marketing. The model of STP is useful when building marketing communications plans since it facilitates to market developers to get engaged with audience and deliver products and services to them. The DV8 Leather Company is the Australia Company. It deals with supplying and manufacturing leather. It is the company which has been provided its services outline. It is the company that launching its products to the market of Australia and along with that it tries to penetrate the worlds international market. It is the new technology for selling of leather vests, therefore it is necessary for DV8 Company to make plan before entering into new market. There are number of ways in which company can enter in foreign market to do business. There are number of market entry options such as licensing, joint venturing, franchising, outsourcing, acquisition, direct exporting, global partnering, piggybacking, turnkey projects or buying a company. These options are regarding market entry options. It is important for the leather company to analyze the market options in a perfect manner before applying any marketing strategy option (Mooij, 2013). It has been evaluated that among market entry options, direct exporting will be effective for DV8 Leather Company. It is not possible for company to enter in new market applying same theory or strategy. Direct exporting may be the most appropriate option or strategy for in single market while in another DV8 leather company need to focus on joint venture and in another company may choose different options of marketing entry options. There will be various factors which may affect the options of marketin g strategy such as tariff rates, cost of marketing and transportation and the level of adaption of product required. These factors can enhance the cost to be expected the increase in sales will balance these costs effectively (Winchester Lees, 2016). Directing exporting is the approach to sell directly products and services in to the market without getting help from any person. It is the approach which would be implemented after planning sales program of the company. Company established sales program and turns to distributor for the purpose to represent them ahead in the market. Agents and distributors are selected by organization to promote the business ahead and that is why they became familiar with the organization and represented interests of the company. DV8 Leather Company can prefer this market entry options to enter in the international country. To follow this approach, DV8 Leather Company needs to accept certain procedures. Sue to direct exporting DV8 would be able to recognize that who is the customers of it. Joint ventures are an individual term of partnership that includes the creation of a third managed company which is independently. It is the process which is known by 1+1=3. It enhances the interest of the company to involve in it, two companies concur to work together in a market, it can be geographic or product, and build a third company to undertake this. In this market entry strategy, partner are equal liable towards profit or loss (French, 2017). DV8 Leather Company can choose this option by involving company as a partner. Sony/Ericsson Cell Phone is the worth example of joint venture market strategy. Partnering is important while entering in to foreign markets and it has been analyzed that in some part of the country it is considered as mandatory. Partnering is not limited; it can be form from easy co-operating marketing arrangements to a sophisticated strategic alliance. It is very useful strategy in those markets where partners of company are belonging to different culture; it will be helpful to bring the knowledge of local market (Moroko Uncles, 2010). Directing exports for DV8 Leather Company Directing exports will be suitable marketing entry options for DV8 Leather Company. It is the option which allows company to know that the customers of this company are. It has so many advantageous forms such as the belief of customers will enhance when they get to know the direct dealer of tier products. Customers will be able to direct approach without getting any barrier and provide the feedback about the services of the DV8 Company. Company gets slightly effective preventions of trademark, copyrights and patents. DV8 Leather Company will be able to get engaged in the process of export. All transactions can be controlled easily and the possible chances of disloyalty will be decreased (Foedermayr Diamantopoulos, 2010). As the business of DV8 Leather Company will reach at international level through directing exports, it will bring great flexibility to enhance or redirect the efforts of marketing. DV8 leather company can easily expands it business by hire an export sales manager, e stablish a separate department of export, setup a sales subsidiary of exports and form a foreign sales branch. Hiring of Export sales manager is a simplest form to expand its business through directing exports, export sales manager leads all activities regarding all export activities. If company establishes a separate department of export, is widely self contained and operates without any restriction of the operations of domestic. Export sales subsidiary will separate DV8 Company from the rest of the organization. A foreign sales branch is not a legal organization. It is a branch which is able to handle the sales, promotional efforts and distribution with the help of geographic area and sells to a target customer of an organization (Tansel, 2015). Every coin has two aspects; one is positive and another is negative. The disadvantages of DV8 Leather Company are that company need to be financially more strong. It is the approach which takes a lot of time to implement. It is important in this approach to build a cultivate customer base. At every level company needs to take all responsibility at its behalf. It can be implemented by hiring export sales manager, but it is required for DV8 Company to get updated of all activities which is not possible every time. In the term of expanding business or bringing flexibility in the business, this approach will not be suitable. The most disadvantage form of direct exporting is that company need to more logistic in the term of handling all the transactions. Apart from that the disadvantages of direct exporting larger material from DV8 Leather Company can be greater initial outlay, larger risks, difficultly in maintenance of stocks, higher cost of distributions, dependency on distributors and greater managerial ability (Surdu, Mellahi Glaister, 2015). Potential market segments Market segmentation is the process in which broader range of groups is classified as per their interest and demand. In this element existing and potential customers are involved in to subgroups of customers which are based on some type of characteristics. The potential market segments for DV8 Leather Company can be psychographic segment, demographic segment, use based segment, benefit segment and behavioral segments. DV8 Leather Company will be chosen direct exporting option of marketing entry option. The products can be bought by youth because it provides the leather product which is able to become a great attraction in the view of youth. Geographic: potential customers of DV8 Leather Company are in a local state or a national marketplace segment. Geographic segment is crucial for Leather Company as it tries to enter in international market by direct exporting. Business need to recognize the specific boundaries within which it will do business (Laufs Schwens, 2014). Demographic: potential customers of DV8 Leather Company are recognized by criteria such as religion, gender, race, marital status, occupation, income level and educational level. A target market of DV8 Leather Company would include certain factors such as number of employees, varieties in products, customer size and annual review. Psychographic: it has been analyzed that number of business offers products on the basis of attitudes and beliefs of target customers. It can be distinguished as per consumer market and business market. In the term of consumer market, life style, trendy, status, hobby, fun seeking and social responsible covers consumer market. Business market involves innovative, employee relation, conservatives and industry leader. Behaviorist: products and services are consumer for a variety of reasons. It is important for DV8 Leather Company to determine what those reasons are. It can be loyalty, cost and brand. It is the approach which involves number of questions in it such as reason for purpose, amount of service or products purchased, taken time to make a decision to purchase and number of times of purchasing (Wang, Bronevetsky, Beaumont, Stadler, Bao, Smith Chapman, 2017). Strategic approach The strategic approach is a process of planning to achieve a goal of an organization by elaborating its strategy, directions and making decisions. DV8 Leather Company should be specific about the strategic approach. Strategic approaches are being used by DV8 Leather Company are internally driven organization, customer driven organization and market driven organization (Baker, 2014). DV8 Leather Company are internally driven, which shows that their strategy is driven by what they have done in the past. It has the weak point as well that the in-house employees are not anticipating amendments that are happening in the market place (Schlegelmilch, 2016). Customer driven organization is the organization which main focus has on issues of customers and they try to close the issues by listening them carefully. The weakness of this approach is that this approach finishes up trying to be all rules and things to all people. It is last approach of strategic approaches which demonstrates the targeted market in which they will serve their services and how they will add value. It will help to understand the growth of an organization (Fund, Shahsavari, Panwar, Erkip Rangan, 2016). DV8 Leather Company deals with aviators bags, caps, belts, customer leather, leather belts and wrist braids. It has been analyzed that the population of youth in Australia is good enough. The target market of DV8 Leather Company should be focused on custom leather because it specializes in custom leather. Buffalo leather waist, cow hide bikers waist coat, oil keep bikers vest, kangaroo whip laced biker vest and custom made bike seats are some products of DV8 Leather Company. Company should focus on youth of the Australia. This is the generation which is most interested in sports adventure and trendy things. Psychographic segmentation is mainly observed in this report in the term of DV8 Leather Company. It is the target segment of DV8 Leather Company because it distinguishes the market according to the lifestyle of customers. Customer gets high quality of leather material with reasonable rate in the variety. It considers the variance of potential effects of buying behavior such as att itude, interest, activities and expectation of customers. Recommended positioning strategies Positioning refers the communication of essential benefits to the potential customers. DV8 Leather Company needs to make specific group for every products because it is not possible to available everything for everyone. For instance, athletic equipment makers make equipments for beginners and advanced player. DV8 Leather Company should manufacture leather products from child to old one by specifying groups. It should follow low price strategy along with high price strategy (Wirtz Lovelock, 2017). It should position itself as affordable options through selling low priced goods. It will be benefited to the company to make a high sales volume (Bernstein, 2014). High price strategy should be followed by company only in the condition of creating a perceived value. The distribution of its products should be done in high quality places. It will be encouraged positioning of the brand in the market because people will start to believe that these products are the top of the lines models and d esire them more. As it discussed that DV8 leather company will choose direct exporting marketing entry option so it is required to maintain its positioning for being loyal for target market. References Baker, M. J. (2014).Marketing strategy and management. Palgrave Macmillan. Bernstein, J. S. (2014). Identifying Market Segments, Selecting Target Markets, and Positioning the Offer. InStanding Room Only(pp. 125-143). Palgrave Macmillan US. Bickhoff, N., Hollensen, S., Opresnik, M. (2014). Step 2: Strategic and Operative Marketing PlanningSegmenting, Targeting, Positioning. InThe Quintessence of Marketing(pp. 47-110). Springer Berlin Heidelberg. De Mooij, M. (2013).Global marketing and advertising: Understanding cultural paradoxes. Sage Publications. Foedermayr, E. K., Diamantopoulos, A. (2010). Market segmentation in practice: Review of empirical studies, methodological assessment, and agenda for future research.Journal of Strategic Marketing,16(3), 223-265. French, J. (2017). The importance of segmentation in social marketing strategy. InSegmentation in Social Marketing(pp. 25-40). Springer Singapore. Fund, F., Shahsavari, S., Panwar, S. S., Erkip, E., Rangan, S. (2016). Do open resources encourage entry into the millimeter wave cellular service market?. InProceedings of the Eighth Wireless of the Students, by the Students, and for the Students Workshop(pp. 12-14). ACM. Laufs, K., Schwens, C. (2014). Foreign market entry mode choice of small and medium-sized enterprises: A systematic review and future research agenda.International Business Review,23(6), 1109-1126. Moroko, L., Uncles, M. D. (2010). Employer branding and market segmentation.Journal of Brand Management,17(3), 181-196. Schlegelmilch, B. B. (2016). Entering Global Markets. InGlobal Marketing Strategy(pp. 43-61). Springer International Publishing. Surdu, I. M., Mellahi, K., Glaister, K. (2015, January). Learning and institutional change: Implications for foreign market re-entry commitment. InAcademy of Management Proceedings(Vol. 2015, No. 1, p. 16808). Academy of Management. Tansel, A. K. (2015). Possible and appropriate foreign market entry modes for Pharma UK to launch NovaRelief in India. An analysis. Tominaga, H., Araki, F., Shimohigashi, Y., Ishihara, T., Kawasaki, K., Kanetake, N, Iwashita, Y. (2014). Accuracy of positioning and irradiation targeting for multiple targets in intracranial image-guided radiation therapy: a phantom study.Physics in medicine and biology,59(24), 7753. Wang, X., Bronevetsky, Y., Beaumont, K., Stadler, G., Bao, X. R., Smith, D., ... Chapman, K. (2017). Analysis and recovery of functionally defined single immune cell clones through opto-electro-positioning technology. Winchester, M., Lees, G. (2016). An Investigation of the Success of Targeting Newspapers and Efficiency of Advertising in Ireland.Journal of Promotion Management,22(5), 620-636. Wirtz, J., Lovelock, C. (2017).Positioning Services in Competitive Markets. World Scientific.

Healthcare Team Individuals and Professionals

Question: Discuss about the Healthcare Teamfor Individuals and Professionals. Answer: Introduction Healthcare is a diverse domain that incorporates various individuals and professionals to reach converging outcomes. To provide effective intervention to the patients a proper interaction between the different healthcare professionals and the patient and their family is essential. Diagnosis and treatment of a disease or disorder require the cumulative effort of related healthcare professionals. The roles of the professionals vary in accordance to their level of correspondence with the patient and their level of responsibility. Either way each professional plays an important role in ensuring that the healthcare goals are reached efficiently. Hence, the field of healthcare requires a multidisciplinary team approach rather than an individual one. Some of the healthcare professionals related to our concerned topic are Community Health Workers, Health Educators, Nurses, Nutritionist, Pharmacist, Physicians, Volunteers and certainly the family members of the patient (Astaraky et al. 2016). The priorities of the patient are assessed and appropriate interventions plan to alleviate the symptoms of the disease is the main aim of a healthcare team. In this report, we discuss the factors that influence the effectiveness of a healthcare team, how personal values can affect potential of being an effective member of the team and the role of the leaders to develop an effective team. In this context, the New South Wales Health CORE values are being discussed. The last section is a summary reflection on the approach that can help one develop into a healthcare professional and its future implications. Effectiveness of a Healthcare Team An effective healthcare team fulfils certain criteria that allow them to achieve shared goals intended towards individuals, families or even communities (Dunn et al. 2013). Studies have shown that there are specific core principles and values of an effective healthcare team. There are various types of healthcare teams, viz. teams for disasters, teams for emergency patients or acutely ill patients, teams for home-based patients or teams that comprise of just the clinician and the patient. Thus healthcare teams vary in size as well as the severity of the patients. This diversity demands standardized guidelines for the team members to follow. Providing healthcare with a team-based approach is a rather newer approach adopted in the healthcare domain (Ekedahl and Wengstrm 2008). It aims to address the issues of the patients and provide a patient-cantered care to deliver the required interventions regarding health. Studies have proved that a team-based approach provides a better healthcare quality along with improved health outcomes (Graham et al. 2009). The reliability and trust between the team members is key for an effective team, lack of which leads to poor coordination among the members and eventually may prove detrimental to the patient. A healthcare team is posed with several barriers that must be overcome by taking appropriate actions. Some of the barriers already recognised are lack of experience and expertise in the concerned field, cultural discrepancies and discrimination, language barrier, lack of adequate infrastructure and insufficient reimbursement. The essentials values that need to be satisfied for formation of effective teams are honesty, humility, creativity, discipline and curiosity (Apker et al. 2006). Honesty among the team members is an absolute necessity for a team. It establishes transparency regarding the objectives, purpose and decisions and mistakes made by individual members of the team or the team as whole. Discipline ensures that all the members understand their roles and perform their job accordingly without failure (Fay et al. 2006). A team needs to be creative to face new and more difficult situation and handle it efficiently. No discrimination and sense of pride must prevail in any of the team members regarding their post or level of responsibility. Humility towards other team members and accepting mistakes others make is important. The team as a whole needs to learn from previous experiences and apply it on their future proceedings. A reflective approach is required. The basic principle that are widely followed by healthcare teams is a shared goal among all the members including the patients and their families emphasizing on the specific needs and requirements of the patient (Reddy and Spence 2008). Including the participation of the patient and the family has shown to develop a sense of reliability and competence in the patient. Observing the progression of the team towards reaching the shared goals is also an important part of the overall effectiveness of the team (Atwal and Caldwell 2006). Several organisational factors also play a role in specific situations. A clear elucidation of the roles and responsibilities of all the team members is a primary need for the teams performance. The accountabilities of the members also need proper explanations so that each of them has clear understanding of their responsibilities (Lemieux-Charles and McGuire 2006). A certain level of mutual trust and connection between the members of a team is essential. Dev eloping the available resources resolving the conflicts within the team is necessary for building such connections and trust. A sense of trust between the professionals and the patient family is also indispensible in this regard (Rosen et al. 2009). All the members must possess efficient communication skills. Regular feedback on the failures and success of the can help the team and improve the quality of healthcare provided. Role of Personal Values Personal values of healthcare team members and especially nurses have serious impact on the quality of healthcare the patient receives (Watts et al. 2009). A basic moral value of a nurse should be to provide uniform and consistent healthcare interventions to all the patients irrespective of their age sex, ethnicity or other socioeconomic parameters (Mitchell et al. 2012). A health professional needs to be absolutely unbiased and avoid discrimination of his patients. Health professionals must realize the true goal of their profession, which is to provide the best possible health interventions and secure well-being of others (Solheim et al. 2007). Patient-cantered care is an additional role nurses need to address compared to other healthcare professionals. Integrity is one of the most important personal values to be possessed by a health professional. While providing healthcare facilities a professional or any other member of the team for that matter must abstain from any form of discr imination (Krner 2010). These issues must be handled with utmost care as it can have severely detrimental influence on the psychology and perception of a patient (ODaniel and Rosenstein 2008). Patients who have faced discrimination in the field of healthcare often avoid confrontation with doctors, physicians or nurses, which makes them susceptible to adverse health hazards. Not consulting with the professionals when necessary can have long-standing adverse health effects that turn unmanageable in the future.Role of Leaders Role of leaders have been emphasized in all organisational sectors worldwide. The competence and efficiency of a leader can influence the overall performance of the team in several ways. Healthcare organizations have also identified the importance of a pertinent leader in enhancing the performance of the team and employing effective strategies (Nembhard and Edmondson 2006). A proper leadership increase the overall morale of all the team members and allows them to take successful decisions and perform their role in an efficient manner. The leaders of healthcare teams must address certain issues that are common and relevant to their field of work (Pronovost et al. 2006). Leaders require measuring the progress of the team by assessing the impact of the intervention (Xyrichis and Lowton 2008). A correct performance-measuring standard must be chosen considering the type of intervention. An incorrect standard may lead to inaccurate measurement of the outcomes and eventually inability to ta ke improvement measures. Redesigning healthcare delivery systems require participation on part of the doctors and clinicians (Krause et al. 2009). Leaders must ensure such involvements for redesigning and improvement of delivery systems. Leaders of healthcare teams draw the whole picture of the team from local achievements, which can help in development of human resources and evaluation of the leader. Careful leadership transition is also essential to maintain the performance standards of a team. New South Wales Health CORE Values In this context, Health Education and Training Institute (HETI) of New South Wales provides certain values to ensure and improve the health and working life of the people and heath staff of New South Wales. They provide the CORE values that include Collaboration, Openness, Respect and Empowerment (Heti.nsw.gov.au, 2016). By Collaboration they intend to work as a team in an organisation, considering their leaders as role models and intend to improve continuously and encourage excellent performance output. They believe in open communication between the health care providers and the public. They encourage employee surveys and feedback of health care receivers and consider it as a toll for further improvement. Clear and honest communication is the motto of a team for future advancement. Respect towards the patient is another significant value that is emphasized upon. It is believed that the workplace efficiency can be ensured by including patients and health care providers equally into t he healthcare domain. Opinions and ideas of the patients need to be addressed without negligence. Dignity and respect towards patients and colleagues appraised to be the fundamental right of the same. Each employee is allowed to participate in the decision-making process and the idea of responsibility and accountability is elucidated to them. Although leaders are considered to make the final decisions every team member is given their due importance. Resources at hand should be utilised efficiently to meet individual as well as community expectations. I believe that the NSW CORE values are of utmost importance in the field of nursing education and for healthcare teams. Healthcare team can evolve effectively and reach their goals when these values are meeting. The values provide a constructive guideline for a healthcare team to build upon. Reflection Description I have gathered a lot of valuable information regarding healthcare teams from actively participating in in-services and workshops as well by meeting the Nursing and Midwifery Boards. The workshops and in-services training we attended did have an educational curriculum which had a team-based approach for providing healthcare. Having conversation with the Nursing and Midwifery Board (NMB) members was hugely productive in gaining an overall idea about the scenario of healthcare in Australia and the need to employs healthcare teams for optimum health outcomes of the patients. Feelings Before my experience in the workshops and with the NMB members I had scarce idea regarding the idea of healthcare teams and its importance in reaching long-standing health goals of the country. From the experiences, I gathered a comprehensive idea about how a collaborative approach can produce considerable difference in the productivity of the health care interventions. Realising the importance of the situation in regard to healthcare teams is going to be highly beneficial for me as a nursing professional. Evaluation From what I gathered it is conspicuous that the NMB boards and out nursing education system has a clear awareness about the situation and has already opted for team-based approach in providing healthcare to the public. The Nursing and Education Boards prioritize healthcare teams compared to an individual approach and educational frameworks are built to in accordance to that. Importance of mutual understanding among the various health professionals is highlighted and eventually establishing collaboration while providing intervention to the patients is emphasized repeatedly in training and education programs. However, from my perception of the situation improvements need to be made while providing experimental training to healthcare students. During trainings healthcare students do not gather a clear idea about collaborative care teams in real life scenarios. The healthcare teams must be modelled based on practical real life situations to prevent any disconnect when they move to work i n teams and as registered professionals. Further, the significance of the NSW CORE values is not being elucidated clearly in the workshops. Ensuring the healthcare teams abide by these values is indispensible for the desired outcomes of the teams. Conclusion The educational training is well equipped to provide healthcare students with the information to work in cooperation and alliance with various interdisciplinary health professionals for reaching a common goal directed for the patients. Providing professionals with practical life situation models where they need to work as a team rather than a individual is an area that needs to be improved and worked upon. Actions The government and the Healthcare Boards of Australia have to address the requirements of the situation to form functional healthcare teams. Strict universal guidelines should be framed for the team members and regular assessments must be done in order to ensure the effective of the teams in reaching common expected goals. References Apker, J., Propp, K.M., Ford, W.S.Z. and Hofmeister, N., 2006. Collaboration, credibility, compassion, and coordination: professional nurse communication skill sets in health care team interactions. Journal of Professional Nursing, 22(3), pp.180-189. Astaraky, D., Wilk, S., Michalowski, W., Andreev, P., Kuziemsky, C. and Hadjiyannakis, S., 2016. Supporting an Interdisciplinary Healthcare Team with a Multi-Agent System. Atwal, A. and Caldwell, K., 2006. Nurses perceptions of multidisciplinary team work in acute health?care. International journal of nursing practice, 12(6), pp.359-365. Dunn, S., Cragg, B., Graham, I.D., Medves, J. and Gaboury, I., 2013. Interprofessional shared decision making in the NICU: A survey of an interprofessional healthcare team. Journal of Research in Interprofessional Practice and Education, 3(1). Ekedahl, M. and Wengstrm, Y., 2008. Coping processes in a multidisciplinary healthcare teama comparison of nurses in cancer care and hospital chaplains. European Journal of Cancer Care, 17(1), pp.42-48. Fay, D., Borrill, C., Amir, Z., Haward, R. and West, M.A., 2006. Getting the most out of multidisciplinary teams: A multi?sample study of team innovation in health care. Journal of Occupational and Organizational Psychology, 79(4), pp.553-567. Graham, M.J., Naqvi, Z., Encandela, J.A., Bylund, C.L., Dean, R., Calero-Breckheimer, A. and Schmidt, H.J., 2009. What indicates competency in systems based practice? An analysis of perspective consistency among healthcare team members. Advances in health sciences education, 14(2), pp.187-203. Heti.nsw.gov.au. (2016). Our CORE values - HETI. [online] Available at: https://www.heti.nsw.gov.au/About/Mission-and-functions/our-core-values/ [Accessed 17 Oct. 2016]. Krner, M., 2010. Interprofessional teamwork in medical rehabilitation: a comparison of multidisciplinary and interdisciplinary team approach. Clinical rehabilitation. Krause, K.M., Pollak, K.I., Gradison, M. and Michener, J.L., 2009. Family physicians as team leaders:time to share the care. Lemieux-Charles, L. and McGuire, W.L., 2006. What do we know about health care team effectiveness? A review of the literature. Medical Care Research and Review, 63(3), pp.263-300. Mitchell, P., Wynia, M., Golden, R., McNellis, B., Okun, S., Webb, C.E., Rohrbach, V. and Von Kohorn, I., 2012. Core principles values of effective team-based health care. Washington, DC: Institute of Medicine. Nembhard, I.M. and Edmondson, A.C., 2006. Making it safe: The effects of leader inclusiveness and professional status on psychological safety and improvement efforts in health care teams. Journal of Organizational Behavior, 27(7), pp.941-966. ODaniel, M. and Rosenstein, A.H., 2008. Professional communication and team collaboration. Pronovost, P.J., Berenholtz, S.M., Goeschel, C.A., Needham, D.M., Sexton, J.B., Thompson, D.A., Lubomski, L.H., Marsteller, J.A., Makary, M.A. and Hunt, E., 2006. Creating high reliability in health care organizations. Health services research, 41(4p2), pp.1599-1617. Reddy, M.C. and Spence, P.R., 2008. Collaborative information seeking: A field study of a multidisciplinary patient care team. Information processing management, 44(1), pp.242-255. Rosen, P., Stenger, E., Bochkoris, M., Hannon, M.J. and Kwoh, C.K., 2009. Family-centered multidisciplinary rounds enhance the team approach in pediatrics. Pediatrics, 123(4), pp.e603-e608. Solheim, K., McElmurry, B.J. and Kim, M.J., 2007. Multidisciplinary teamwork in US primary health care. Social science medicine, 65(3), pp.622-634. Watts, S.A., Gee, J., ODay, M.E., Schaub, K., Lawrence, R., Aron, D. and Kirsh, S., 2009. Nurse practitioner?led multidisciplinary teams to improve chronic illness care: the unique strengths of nurse practitioners applied to shared medical appointments/group visits. Journal of the American Academy of Nurse Practitioners, 21(3), pp.167-172. Xyrichis, A. and Lowton, K., 2008. What fosters or prevents interprofessional teamworking in primary and community care? A literature review. International journal of nursing studies, 45(1), pp.140-153.

Environmental Policy Sample Essay - Key Factors For Writing A Good Essay

Environmental Policy Sample Essay - Key Factors For Writing A Good EssayDonald Trump's 'environmental policy' is an extremely simple environmental policy. It simply states, in his own words, 'Look, we're going to have a clean environment.' Of course, he also wants to give tax breaks to corporations to keep them from doing business with him, but that is a different story.There are two ways to approach this issue. You can either do it right or you can do it left.When I was studying with Donald Trump and his environmental policy, I came across a quote that sums up how I approach these issues. It was by Thomas Paine, and he said, 'The true sense of a nation, its history, its literature, its laws, its universities, and its religion, may be traced through the character of its environment.' If you go back enough, it will all converge on environmental issues. That is why it is important to cover it.How could you use this principle in your business cycles? The answer is simple: What can a bus iness gain by hurting the environment? The answer, of course, is nothing.However, you can use this fact to protect the environment, and not only in business cycles. This means that there is a correlation between business cycles and the environment; therefore, it is important to protect the environment in every business cycle.That is exactly what you need to do when writing a sample essay on the environment. First, define the environment in terms of your business cycles. Then, you need to describe the impact of this environment on your business, as well as the impact it has on you personally.In the essay, you will need to bring in several facts that relate to your particular problem. You will want to include both business cycles and the environment. Then, describe the positive and negative effects that the environment has on your company.You can see that a sample essay on the environment and business cycles can help you write the best essay for any college course on environmental pol icy. Your adviser can suggest you some essay examples so that you can pick an environmental policy sample essay to study.

The Apple Company Managerial Marketing

Is Apple’s brand in danger following Steve Jobs’ death? Steve Jobs was a successful entrepreneur and innovator. Many people across the globe admired his innovations. He made Apple’s brand spectacular and powerful. The death of Steve Jobs was something unexpected. The new challenge after his death was to keep the corporation cool in the coming years.Advertising We will write a custom essay sample on The Apple Company Managerial Marketing specifically for you for only $16.05 $11/page Learn More I personally believe that Steve Jobs’ innovations and ideas will prevail at Apple. The case study explains how Schiller always uses Steve Job’s ideas and perspectives (Burrows Satariano, 2012). Schiller remains disciplined whenever analyzing and choosing new products for the Apple Incorporation. This strategy explains why the company might not go down. Phil Schiller understands how to re-define the company’s adverts and cam paigns. Such practices are critical towards the company’s performance. Schiller is always ready to achieve his goals. He believes any failure can destroy his reputation. The marketing executive always presents the best practices in order to make Apple successful. Schiller should consider the best practices in order to support the company’s brand. The executives should be ready to revitalize the company’s brand. This approach will sustain the extraordinary spirit created by Steve Jobs. It is agreeable that Apple Incorporation is at crossroads. Apple’s managers and executives can make the corporation successful. They can achieve this goal by promoting Apple’s unique brand. The managers should also come up with â€Å"better innovations in order to make Apple more competitive† (Finch, 2012, p. 65). The managers can place the company’s brand in jeopardy by failing to promote the best business practices. The future of Apple Incorporation de pends on the business practices and strategies applied by these managers and executives.Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Generic and segmentation strategies to prevent Apple from going down Apple Incorporation can implement new strategies in order to remain competitive. The first generic approach is the use of cost leadership (Burrows Satariano, 2012). Apple Incorporation can maintain its performance by producing new products in order to attract more customers. Apple Incorporation will succeed because of its expertise in production (Finch, 2012). The corporation should use its distribution channels in order to realize its goals. The company can use cost leadership to market its quality products. This strategy will improve the company’s performance. This generic marketing strategy will target a wide market. The strategy will also improve the company’s efficienc y. The practice will reduce the company’s expenses. The company should use this approach because it has â€Å"the best skills in assembling different products† (Finch, 2012, p. 85). This company uses this strategy to produce its products much faster and efficiently. Apple Incorporation should support its business using the best segmentation strategies. The company should begin by identifying its major customers. The marketer will be able to identify every attractive segment. The company should also create an efficient marketing mix in order to address the changing needs of every consumer (Finch, 2012). The company should use the above generic strategy to address the needs of every consumer. This segmentation process will ensure the company â€Å"uses psychographics and demographics to identify its customers† (Finch, 2012, p. 103). This approach will ensure the company markets its products to more customers.Advertising We will write a custom essay sample on The Apple Company Managerial Marketing specifically for you for only $16.05 $11/page Learn More Apple Incorporation should also analyze the changing behaviors of its targeted customers. This company will produce better devices and smartphones that address the needs of its customers. This marketing strategy will support Apple’s business strategy. My future expectations from Apple I strongly believe that Apple will remain competitive in the future. Apple has always produced some of the best devices and smartphones. These products have always addressed the changing needs of its customers. Apple Incorporation also produces the best brands in the sector. This situation explains why Apple Incorporation is a leading company in the country (Burrows Satariano, 2012). Apple Incorporation has examines every change in the market. The company also analyzes the changing needs of its customers. Apple Incorporation has always benefited from its outsourcing practices . The decision to outsource has reduced the company’s production costs. The company is currently attracting more customers. The death of Steve Jobs should not affect the company’s good fortune. Every leader needs to play his or her role in order to sustain the company’s fortune. Phil Schiller and his team should embrace the best practices at the corporation. The CEO should also make the best decisions in order to support the company’s vision. The above segmentation strategy will attract more customers. The company should also explore new markets in order to improve its performance (Finch, 2012). Apple Incorporation has some of the best devices in the global market. This situation explains why Apple’s brand is powerful and admirable. Every customer continues to support the company’s vision and mission (Burrows Satariano, 2012). The company should also produce new products in order to fulfill the expectations of every customer.Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More The leadership strategy at Apple Incorporation should support this trajectory. These practices will make Apple Incorporation a leading competitor in the industry. Reference List Burrows, P., Satariano, A. (2012). Can Phil Schiller Keep Apple Cool. Web. Finch, J. (2012). Managerial Marketing. New York: Bridgepoint Education. This essay on The Apple Company Managerial Marketing was written and submitted by user F1sher to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Understanding Chemical Evolution

Understanding Chemical Evolution The term chemical evolution can be used in many different ways depending on the context of the words. If you are speaking to an astronomer, then it could be a discussion about how new elements are formed during supernovas. Chemists may believe chemical evolution pertains to how oxygen or hydrogen gases evolve out of some types of chemical reactions. In evolutionary biology, on the other hand, the term chemical evolution most often is used to describe the hypothesis that organic building blocks of life were created when inorganic molecules came together. Sometimes called abiogenesis, chemical evolution could be how life started on Earth. The Earths environment when it was first formed was very different than it is now. The Earth was somewhat hostile to life and so the creation of life on Earth did not come for billions of years after the Earth was first formed. Because of its ideal distance from the sun, the Earth is the only planet in our solar system that is capable of having liquid water in the orbits the planets are in now. This was the first step in chemical evolution to create life on Earth. The early Earth also did not have an atmosphere surrounding it to block ultraviolet rays which can be deadly to the cells that make up all life. Eventually, scientists believe a primitive atmosphere full of greenhouse gases like carbon dioxide and perhaps some methane and ammonia, but no oxygen. This became important later in the evolution of life on Earth as photosynthetic and chemosynthetic organisms used these substances to create energy. So just how did abiogenesis or chemical evolution happen? No one is completely certain, but there are many hypotheses. It is true that the only way new atoms of non-synthetic elements can be made are through the supernovas of extremely large stars. All other atoms of elements are recycled through various biogeochemical cycles. So either the elements were already on Earth when it was formed (presumably from the collection of space dust around an iron core), or they came to Earth via the continuous meteor strikes that were common before the protective atmosphere was formed. Once the inorganic elements were on Earth, most hypotheses agree that the chemical evolution of the organic building blocks of life began in the oceans. The majority of Earth is covered by the oceans. It is not a stretch to think that the inorganic molecules that would undergo chemical evolution would be floating around in the oceans. The question remains just how these chemicals evolved to become organic building blocks of life. This is where the different hypotheses branch off from each other. One of the more popular hypotheses says that the organic molecules were created by chance as the inorganic elements collided and bonded in the oceans. However, this is always met with resistance because statistically the chance of this happening is very small. Others have tried to recreate the conditions of early Earth and make organic molecules. One such experiment, commonly called the Primordial Soup experiment, was successful in creating the organic molecules out of inorganic elements in a lab setting. However, as we learn more about the ancient Earth, we have found out that not all of the molecules they used were actually around during that time. The search continues to learn more about chemical evolution and how it could have begun life on Earth. New discoveries are made on a regular basis that help scientists understand what was available and how things may have happened in this process. Hopefully one day scientists will be able to pinpoint how chemical evolution happened and a clearer picture of how life began on Earth will emerge.

Systemic Lupus Erythematosus Essay Example | Topics and Well Written Essays - 1750 words

Systemic Lupus Erythematosus - Essay Example However, the disease epidemiology is incompletely understood (Rahman & Isenberg, 2008). The disease involves the production of IgG autoantibodies that are specific for self-antigens including DNA, nuclear proteins as well as cytoplasmic components. The disease, therefore, is characterized by inflammation, vasculitis, vasculopathy. Further, a deposition of the immune complex especially in the renal glomeruli leads to a systemic inflammatory response through activation of complement (C5), or of Fc{gamma}R-mediated neutrophil and macrophages. While the activation of former leads to the formation of membrane attack complexes (C5b-9) or anaphylatoxin and cell activator C5a; that of latter causes release of oxidants and proteases; both leading to injury (KEGG, 2009). The mechanism of the disease development has been proposed to involve an abnormal apoptosis followed by elevated levels of cell death and immune intolerance. Cellular antigen redistribution to the cell surface coupled with lym phocytes targeting them leads to injury and inflammation (Andrade et al., 2000). Treatment Diagnosis of SLE is based on the detection of high levels of antinuclear and other antibodies in the blood along with symptoms of SLE. The techniques used for the detection include urinalysis, CBC, ESR, complement levels, ANA (antinuclear antibody test) and other antibody tests, skin and kidney biopsy along with quarterly follow-ups. The treatment involves control of disease symptoms and is determined by the severity of the symptoms. Acute SLE involving CNS, cardiovascular and renal diseases are treated with high doses of intravenous steroids and cytotoxic therapy involving corticosteroids, immunosuppressives, antimalarials, and antipsychotic medication (D’Cruz, 2006). Prognosis Early detection is the key factor in the improved prognosis of SLE. Prognosis in severe cases to has shown marked improvement during the recent years as a consequence of aggressive treatments available. Common c omplications associated with SLE include deep vein thrombosis, pulmonary embolism, hemolytic anemia, pericarditis, endocarditis, myocarditis etc (Makover, 2011). Health Disparity SLE exhibits high correlation with women of childbearing age and therefore has been associated with exogenous hormone intake (Costenbader et al., 2007). Lower socioeconomic status further has been linked to higher disease prevalence as well as resultant mortality. Prevalence and Epidemiology The National Arthritis Data Working Group reports that approximately 250,000 Americans have SLE, the worldwide prevalence rates vary with race, being higher in people with African and Asian origins. The disease is more common in the female sex and in individuals within the age group of 20-40yrs. (D’Cruz, 2006).

The American Nation - Christianized or Enlightened Term Paper

The American Nation - Christianized or Enlightened - Term Paper Example In 1776 the colonies that became the United States of America were peopled by groups of individuals possessed with religious fervour who traversed the Atlantic to search for a place where they can practice their faith unadulterated. The migration would be assumed to lessen the religious zeal of the original inhabitants of the colonies and yet the reverse occurred. The religious conviction in America intensified because of the religious resurgence stimulated by the people from across the Atlantic in the midway of the eighteenth century. These religious people were the courageous individuals who will stand against Great Britain in 1776 and oppose the colonial rule. The constituents of the revolutionary generation made significant individual decisions about their deep-seated religious beliefs and fidelity and this pressure mounted within them the ability to make political choices. Even the Founding Fathers of the American Nation commenced on building strong governments carrying the cred ence that religion is a requisite component of a republican institution for its preservation. John W. Thornton summarized that the relationship of politics and religion in America lies on the sermons of the founding fathers. They summoned God in their civil congregations, appealed to the teachers of religion for counsel from the Bible, and identified its principles as the decree of their civic demeanour. The Fathers abhorred the separation of politics and religion. In combats and warfare, they did not push on luck but instead relied on the Word of God etched in their hearts and mind. This moral articulation of the Fathers was the clandestine element that upheld the Republic against its material backdrop, against the enemies’ impenetrable numbers, and against the dominance of England. Nevertheless, despite the religious background of the American nation, developments in England such as the new scientific methods and the initiation of the Parliamentary government were likewise absorbed into the nation’s milieu.  Ã‚